Average Reviews:
(More customer reviews)"Flying for Peanuts" is a humorous book that celebrates the success of the low cost airline concept successfully and profitably practiced by Southwest Airlines in the USA for over a generation. The author uses an unorthodox writing style to pay tribute to his fascination about Southwest Airline's success based on the Airline's lack of textbook customer service protocol.
The serious story behind this book is about how Herbert Kelleher, the now retired former Chairman of the Board of Directors and founder of Southwest Airlines (SWA) created a no frills airline that has been a darling for the common American person on the street. The Airline managed to create a highly motivated workforce with a unique customer oriented culture. The Airline made flying affordable to ordinary men and women who otherwise would never have afforded to fly regularly on conventional ("relatively high fare") legacy carriers.
Among the unique features of SWA's services that result in a low cost (and low fare) structure, high aircraft utilisation and quick aircraft turnarounds include no assigned seating (free seating), no meals, a single class (all economy class layout), simple fare structure, high employee productivity, good reliability, safe operations and a humorous friendly approach to the serious business of flying.
This book is recommended reading for those with a good sense of humour and who want to have a basic understanding of how SWA's has created an efficient, low-cost, people-oriented airline with helpful, down-to-earth and fun loving employees.
Click Here to see more reviews about: Flying for Peanuts: The ABCs of Flying Southwest Airlines
By revealing hilarious tricks of the traveling trade, "Flying For Peanuts" is the definitive how-to guide for learning to survive the Southwest Airlines flying experience. Filled with inside information from a seasoned traveler, "Flying For Peanuts" offers an outrageous guide for surviving—and actually enjoying—every flight with Southwest Airlines.Learn more about "Flying for Peanuts" by visiting FlyingforPeanuts.com
Click here for more information about Flying for Peanuts: The ABCs of Flying Southwest Airlines
